The Waterfront Boutique Hotel and The Waterfront Kitchen Café (together referred to as “we”, “our”, or “us”) are committed to protecting your privacy and handling your personal information in a responsible, transparent and secure manner.
This Privacy Policy explains how we collect, use, store, share and protect personal data when you visit or interact with our website (the “Website”), including when you make accommodation or dining reservations, submit enquiries, subscribe to communications or otherwise engage with our services.
We aim to process personal information fairly and lawfully, in line with data protection principles comparable to the UK General Data Protection Regulation (UK GDPR), whilst reflecting our values of accountability, respect and long-term responsibility.
2. Information We Collect
We collect personal information to allow us to operate and fulfil our services efficiently, manage reservations, comply with legal obligations and improve guest experience.
i. Identity Data
We may collect personal identifiers such as your full name, title, date of birth, gender, nationality and passport or other official identification details. This information may be required for accommodation registration, immigration or customs compliance along with other lawful operational requirements.
ii. Contact Data
This includes your email address, telephone number(s) and postal address. We use this information to communicate with you regarding bookings, confirmations, service updates, enquiries or customer support matters.
iii. Financial Data
Financial information may include payment card details, billing addresses, transaction references and payment history. Payment data is processed securely using trusted third‑party payment service providers and is used only for processing payments, deposits, refunds or charges relating to our services.
iv. Transaction Data
We collect details relating to your reservations and purchases, such as dates of stay or dining, room or table selections, special requests, preferences, cancellations, amendments and related correspondence.
v. Technical & Usage Data
Technical data may include IP address, browser type and version, device type, operating system, time zone settings, referral source, pages viewed and other interactions with the Website. This information helps us understand how visitors use the Website and supports security, analytics and performance improvements.
vi. Marketing & Communications Data
We may collect information about your marketing preferences, subscription choices, consent records and communications history, including whether you have opted in or out of receiving promotional messages.
3. How We Collect Your Information
We collect personal data through direct interactions and automated technologies.
Bookings and Enquiries – When you make a reservation, request availability or submit an enquiry via our Website, email, telephone or in person.
Account or Booking Management – When you update, amend or cancel bookings or provide additional information or special requests.
Subscriptions and Marketing Sign‑Ups – When you subscribe to newsletters, promotions or other communications.
Direct Communications – When you contact us by email, phone, contact forms or social media platforms.
Automated Technologies – When you browse our Website, certain technical data is collected automatically through cookies, analytics tools and server logs.
4. How We Use Your Information
We only use personal data where it is necessary, relevant, and lawful.
To provide and manage services including accommodation and dining reservations, confirmations, payments, cancellations and guest requests.
To communicate with you including sending confirmations, updates, arrival information, follow‑ups and responses to enquiries.
To personalise guest experience using preferences and past interactions to improve service quality and tailor offerings where appropriate.
To operate and improve our Website by monitoring performance, maintaining security, diagnosing issues and improving content and usability.
To comply with legal and regulatory requirements including record‑keeping, taxation, immigration, health and safety and regulatory reporting.
For marketing purposes where you have provided consent, to send information about offers, events or updates. You may opt out at any time.
5. Legal Basis for Processing
We process personal data only where a lawful basis applies.
Performance of a contract where processing is necessary to fulfil a booking or provide requested services.
Consent where you have explicitly agreed–especially for marketing communications.
Legal obligation where processing is required to comply with laws or official requirements.
Legitimate interests where processing supports our operational needs, service improvement, or security, and does not override your rights.
6. Protecting Your Information
We implement appropriate technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration or disclosure. These measures include secure systems, access controls, staff awareness and the use of reputable service providers.
7. Sharing Your Personal Data
We may share personal data only where necessary and appropriate.
Service providers including payment processors, booking systems, IT providers and website hosts.
Operational partners where required to fulfil bookings or services.
Legal and regulatory authorities where disclosure is required by law.
We do not sell, rent or trade personal information for third‑party marketing purposes.
8. Marketing Communications
We will only send marketing communications where you have opted in or where permitted by law. You may withdraw consent or unsubscribe at any time using the link provided in marketing communications or by contacting us directly.
Requests can be made using the contact details below in Section 14.
9. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes and enforce agreements. When no longer required, data is securely deleted or anonymised.
10. Your Rights
Subject to applicable law, you may have the right to:
Access personal data we hold about you;
Request correction of inaccurate or incomplete information;
Request deletion or restriction of processing;
Object to certain types of processing;
Request data portability.
Requests can be made using the contact details below in Section 14.
11. Cookies and Tracking Technologies
Our Website may use cookies and similar technologies to improve functionality, analyse usage and enhance user experience. You can control cookies through your browser settings. Disabling cookies may affect Website functionality.
12. Children’s Privacy
Our Website is not intended for children under the age of 16. We do not knowingly collect personal data from minors without appropriate consent.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in legal requirements, business practices or Website functionality. The latest version will always be published on our Website along with the version publication date.
14. Contact Us
If you have any questions, concerns or requests regarding this Privacy Policy or your personal data, please contact us:
The Waterfront Boutique Hotel 36 Ross Road, Stanley Falkland Islands, FIQQ 1ZZ